Strategy, content, design and measurement in one team.

The hard part of social media isn't designing one post; it's continuing to produce every week, without losing the brand's voice, in a way you can measure. At Creative House, strategy, calendar, visuals, copy, publishing and measurement sit in the same team. Sourcing a designer in one place and a copywriter in another used to mean losing something in every brief; that loss disappears when the brand memory lives in one place.

Who this is for

  • Brands with active accounts who can't produce consistently and stall during campaign periods.
  • Teams that look inconsistent because copy comes from one supplier and design from another.
  • Companies where one internal person carries all of social and needs the production load shared.
  • Anyone who wants a new brand identity carried correctly into social channels.

What I usually find

  • Individual posts look fine, but side by side they don't read as one brand.
  • There's no calendar; what goes out is decided on the day, and rushed production costs quality.
  • Copy and visuals are prepared separately, so the two don't say the same thing.
  • Measurement stops at likes; nobody knows which content type actually works.
  • The same image goes to every channel at the same size, ignoring how each channel behaves.

Scope and deliverables

Channels are chosen per brand — not every brand needs to be everywhere. Monthly volume is agreed together.

  • Social strategy: channel selection, territories to talk about, tone and content types.
  • Monthly content calendar: what, on which channel, for what purpose.
  • Visual production: post, cover, story and campaign visuals, tied to the brand's visual language.
  • Copy: post text, headlines and calls to action.
  • Motion content: short animations and edits built from existing visuals and materials.
  • Publishing: posting and scheduling to the calendar.
  • Community: monitoring comments and messages, with a reply guideline.
  • Monthly measurement report: what each content type returned, and what comes next.

I make the call; the system speeds it up

How the brand looks, which subjects get talked about and where the tone sits are my decisions, and the final design comes from me. The AI team researches topics, prepares the calendar, drafts copy and collects post-publication data. Production speeds up while the brand's voice stays in one pair of hands.

Meet the AI team

How it runs

  1. 01

    Reading the brand and channels

    Existing accounts, visual language and competitor channels are reviewed. Which channel will actually create value is decided here — being on all of them is wasted time for most brands.

  2. 02

    Strategy and tone

    Territories and tone are written down. That document becomes the measure for every piece that follows.

  3. 03

    Monthly calendar

    The calendar lands at the start of the month; production moves in order, not in a rush.

  4. 04

    Produce and publish

    Visuals and copy are made together, then published to the calendar once approved.

  5. 05

    Measure

    At month end, what each content type returned is reported, and the next month's calendar changes accordingly.

What I don't do

Listing what I don't offer matters as much as listing what I do.

  • I don't shoot photography or video, and I don't provide studio, set or crew services. Motion content is built from existing visuals and materials.
  • I don't run an influencer network or broker collaborations.
  • I don't buy followers or engagement.
  • I don't promise a follower count.
  • Ad budget management is outside this page's scope; the campaign side is discussed separately.

Agency, or a single job?

If what you need is a handful of post designs, Selçuk Aker also does that individually — project-based, one role. Creative House means continuous management: strategy, calendar, production, publishing and measurement in one team, every month. Two different needs; take whichever fits.

For individual social media design, see selcukaker.com.tr

Frequently asked

Which channels do you work on?
Instagram, LinkedIn and TikTok most often; if your audience sits somewhere else, that channel is considered too. Channel choice is part of the strategy — not every brand needs to be everywhere.
Do you shoot video?
No. I don't provide shooting, studio or set services. Motion content is limited to animation and edits built from existing visuals and the materials the brand already has. If a shoot is needed I say so up front and suggest a separate supplier.
How many pieces per month?
Volume isn't a fixed package; it's agreed together based on channels and content types, and written into the calendar. Rather than inflating a number and then scrambling to fill it, I prefer to set a pace that can be sustained.
Is the content produced by AI?
Research, calendar and copy drafts come from the AI team. The final design and the published text are mine. Keeping the brand voice in one pair of hands is exactly why.
Can I just commission design?
One-off social media design belongs to individual work rather than this agency service. For that, going through selcukaker.com.tr is the better route — if you don't need continuous management and measurement, that's the more suitable frame.

Let's build the calendar together

Let's talk about which channels make sense for your brand and how the first month would run.

Book a call

You don't have to know exactly what you need.

First I look at your company, your goals and what you already have. We identify the real problem together, then I bring in the right team.